The company improved its sales funnel to increase revenue.
Компания улучшила свою воронку продаж, чтобы увеличить доход.
Definitions
A sales funnel is a marketing concept that describes the journey potential customers go through on the way to making a purchase. It typically consists of several stages, including awareness, interest, consideration, and decision, which help businesses visualize and manage the process of converting leads into customers.